Privacy Policy
Effective date: v2.0 — August 2025
Who we are
SEO Consultant Auckland (“we”, “us”, “our”) operates seoconsultant.co.nz (the “Website”).
Contact: admin@seoconsultant.co.nz
Postal address: SEO Consultant Auckland, 20 Eynsham Court, Dannemora, Auckland 2016
This Policy explains how we collect, use, disclose, and protect personal information in accordance with New Zealand’s Privacy Act 2020 and applicable international requirements where relevant (e.g., GDPR/ePrivacy for visitors in the EU/UK).
What this Policy covers
- The types of information we collect about Website visitors, prospects, and customers.
- How and why we use that information.
- When we share it and with whom.
- Your choices and rights.
- Our use of cookies and similar technologies.
Using our Website means you agree to this Policy. If you don’t agree, please discontinue use.
Information we collect
1) Information you provide directly
- Contact forms / enquiries: name, email, phone, company, project details, and any other information you choose to provide.
- Newsletter sign‑ups / resources: name, email, preferences.
- Consultation bookings: contact details, availability, and related notes.
2) Information collected automatically
- Usage and device data: IP address, device type, browser, pages viewed, referring URLs, time spent, and general location (city/region level).
- Cookies & similar tech: small files and identifiers that help the site function, analyse usage, and (if enabled) personalise or measure advertising.
3) Information from third parties (if used)
- Analytics & ad partners (e.g., Google Analytics, Google Ads, Meta, LinkedIn) – aggregated insights and campaign performance.
- Referrals/affiliates – that you arrived via a partner link.
We do not ask for sensitive information via the Website. Please don’t submit it.
How we use your information
We use personal information to:
- Respond to enquiries and provide proposals or services.
- Operate and improve the Website, user experience, and content.
- Send updates/marketing you’ve opted into (you can unsubscribe anytime).
- Measure performance of our marketing and campaigns (if enabled).
- Maintain security, prevent fraud, and meet legal obligations.
Lawful bases (where required): consent, performance of a contract (or steps prior), legitimate interests (e.g., site security, service improvement), and compliance with law.
Email marketing & newsletters
If you subscribe, we’ll send relevant updates. Every message includes an unsubscribe link. We may track open/click rates to improve future communications.
Cookies and similar technologies
What we use cookies for
- Essential cookies: site operation, security, preferences.
- Analytics cookies (e.g., Google Analytics 4): understand site traffic and usage.
- Advertising/remarketing cookies (optional): show relevant ads and measure conversions.
Where required by your location, we’ll request consent via a cookie banner. You can also manage cookies in your browser settings or through the banner’s preferences at any time.
Advertising, sponsored links & affiliates
From time to time, the Website may include sponsored links, affiliate links, or remarketing tags. Clicking those links may place a cookie to track referrals or conversions. We aim to work only with reputable partners, but you visit external sites at your own risk; review their privacy policies before providing data.
Social media & sharing tools
Our Website may include social sharing buttons or integrations (e.g., LinkedIn). Use them at your discretion; the social platform may record that action. We won’t request sensitive information via social channels – please use email/phone for anything confidential.
Shortened URLs: We may share shortened links on social media. These can be spoofed; use caution before clicking.
External links
We link to third‑party websites we think are useful. We don’t control their content or practices. Visiting external sites is at your own risk – review their privacy policies.
Who we share information with
We do not sell your personal information. We may share information with:
- Service providers (hosting, analytics, email, CRM, scheduling, security) under contracts that limit use to our instructions.
- Professional advisers (legal/accounting) under confidentiality.
- Law enforcement or regulators when legally required.
- Business transfers: if our business is restructured, merged, or sold.
International transfers
Our providers may process information in countries other than New Zealand. We take reasonable steps to ensure comparable safeguards are in place consistent with the Privacy Act 2020 (and, where applicable, GDPR).
How long we keep information
We retain personal information only as long as needed for the purposes set out in this Policy (and to meet legal/accounting requirements). Typical periods:
- General enquiries & proposals: up to 24 months after last contact.
- Newsletter subscriber records: until you unsubscribe (plus a suppression record so we don’t email you again).
- Analytics data: per provider defaults or as configured.
(Adjust these to match your internal practice.)
Security
We use reasonable technical and organisational measures to protect personal information (e.g., HTTPS, access controls). No online system is 100% secure, so please take care with what you submit.
Your privacy rights (NZ)
Under the Privacy Act 2020, you can:
- Request access to the personal information we hold about you.
- Request correction of any information you believe is inaccurate.
To exercise these rights, contact admin@seoconsultant.co.nz with proof of identity. If you’re not satisfied with our response, you can contact New Zealand’s Office of the Privacy Commissioner.
EU/UK visitors: You may have additional rights under GDPR (e.g., portability, restriction, objection, erasure, and the right to lodge a complaint with a supervisory authority). Our legal bases are described above.
Children
Our Website and services are not directed to children. We do not knowingly collect personal information from individuals under 16.
Changes to this Policy
We may update this Policy from time to time. The “Effective date” above shows when it was last revised. Continued use of the Website after changes means you accept the updated Policy.
How to contact us
Email: admin@seoconsultant.co.nz
Post: SEO Consultant Auckland, 20 Eynsham Court, Dannemora, Auckland 2016
If you email us, please include “Privacy Request” in the subject line and describe your request clearly.